๐ช๐ต๐ฎ๐ ๐๐ต๐ฒ ๐๐ต๐ฎ๐๐๐ฃ๐ง ๐ ๐ฎ๐ด๐ฎ๐๐ถ๐ป๐ฒ ๐ฅ๐ฎ๐ฐ๐ธ ๐ฅ๐ฒ๐๐ฒ๐ฎ๐น๐ ๐๐ฏ๐ผ๐๐ ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐๐ถ๐ป๐ด
Barnes & Noble rack full of magazines teaching people how to use ChatGPT. The thing is, ChatGPT can explain how to use ChatGPT. Much of this information is free online.…
Richard ๐ง๐ต๐ผ๐๐ด๐ต๐๐ ๐ฎ๐ป๐ฑ ๐๐ฒ๐๐๐ผ๐ป๐ ๐ณ๐ฟ๐ผ๐บ ๐ ๐ ๐๐ผ๐ฝ๐๐๐ฟ๐ถ๐๐ถ๐ป๐ด ๐๐ผ๐ผ๐ธ๐๐ต๐ฒ๐น๐ณ
A few things I’ve learned from studying some of the greatest copywriters. ๐ญ. ๐ ๐๐ผ๐ป๐๐ฟ๐ผ๐น ๐๐ ๐ฎ ๐๐ถ๐๐๐ผ๐ฟ๐ถ๐ฐ๐ฎ๐น ๐ฅ๐ฒ๐ฐ๐ผ๐ฟ๐ฑ, ๐ก๐ผ๐ ๐ฎ ๐ฃ๐ฒ๐ฟ๐บ๐ฎ๐ป๐ฒ๐ป๐ ๐๐ฎ๐. A winning sales letter shows what worked…
What Do You Do When the Copywriting Greats Disagree?
โDo not use more than 17 words in a headline. Why? Based on my tests, Iโve never been able to make a headline work that is longer than this!โ –Ted…
On Simple Systems
You don’t need to master a complicated system to get results. Sometimes, a few techniques that work well together are enough. Back in the late โ90s, I picked up speed…
๐๐ผ๐ ๐๐ผ ๐ฆ๐ฒ๐น๐น ๐ช๐ถ๐๐ต๐ผ๐๐ ๐ฃ๐ถ๐น๐ถ๐ป๐ด ๐ข๐ป ๐ ๐ผ๐ฟ๐ฒ ๐ช๐ฎ๐ฟ๐ป๐ถ๐ป๐ด๐
You’ve seen this scene in a hundred horror movies. The family knows the house is haunted. Furniture moves by itself. Something growls from the basement. The television starts talking to…