One Star Inspiration
Reading one-star reviews can produce a headline, guarantee, demonstration, or central selling point. A single repeated complaint could be distilled like this: โThe battery died halfway through mowing my yard.โ…
Richard The Double Dragon Marketing Problem
Imagine you are launching a luxury brand in East Asia. You want to signal power and ancient wisdom, so you choose the dragon as your symbol. It seems like a…
The Illusion of the Pause Button
There is a growing movement in Washington and Silicon Valley to “slow down” the pace of frontier AI development. The argument is simple: if we slow the pace, we can…
Identity Formula
Role Models + Reverse Role Models = Strategic Identity Study who you want to become. Study who you refuse to become. Both teach you. RW
The AI Wild West
Most people are wasting the AI revolution. We have these god-tier models at our fingertips, yet we aren’t pushing the tech, or our own thinking, to the absolute limit. It’s…