Lessons from posting over 300 days in a row
Richard I don’t like talking about myself, which works against me because we are in the self-aggrandizement business, as Gary Halbert said. But when I noticed that I’d been posting on…
August 2026
Your Schedule Is Not the Day
I had a few days where everything clicked. I got good work done, stopped at the right time to eat, handled the chores, and stayed ahead of the small stuff.…
Positioning Is an Exercise in Selective Destruction
The first time I heard Neil Youngโs Archives Volume One on Blu-ray, I expected nothing more than background music. I had heard “After The Gold Rush” a hundred times. But…
Why the Better Product Lost (A Fable)
In the Church of Dubious Miracles, a man once sold empty jars. Every Saturday he carried a wooden crate into the town square, climbed onto it, and arranged twelve jars…
How Esso Made Gasoline Visible – Copy Breakdown
A giant tiger sits across the roof of a car, its paws hanging beside the windows and its striped tail curling around the bodywork. Above it, the headline gives the…